Italian 
 

 

Adwords adgroups account limits

Google Adgroup keyword limit is 2,000 keywords

Google Account keyword limit is 50,000

Level 1 upgrade account keyword limit is 100,000

Level 2 upgrade account keyword limit is 500,000

Level 3 upgrade account keyword limit is 1,000,000

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Excellent tool to check keyword ranking

This is an excellent tool to check multiple keywords / key phrases on several google websites.

Site tip : Each keyword or key phrase should  be separated by Enter

Click here

 

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Iphone SEO top tips

first 5 steps I would do to acheive it:

1. Register a domain with iPhone in the name
2. Write at least 10 quality articles about the iPhone
3. Create a YouTube video about the iPhone
4. Get at least 10 friends to link to the site using iPhone as the anchor text
5. Make sure each post has an image which is named correctly, such as: iphone-south-africa.jpg - this will inject the images into Google Image searches

I really hope some people jump onto my advice here and give it a bash, it would be incredibly cool to see, what I had envisioned months ago, actually happen!

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comScore June 2008 Search Search

google slips popularity stats

It's search popularity statistics time again, Google slips while Yahoo and Microsoft gain. Trouble for the Big G? Not really -- because in terms of raw number of searches, June 2008 was another record breaker for Google.

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What is the KEI (Keyword Effectiveness Index)

The KEI compares the number of searches for a keyword with the number of search results to pinpoint which keywords are most effective for your campaign.

Suppose the number of searches for a keyword is 486 per month and Google displays 214,234 results for that keyword. Then the ratio between the popularity and competitiveness for that keyword is 486 divided by 214,234. In this case, the KEI 0.002.

The higher the KEI, the more popular your keywords are, and the less competition they have. That means that you might have a better chance of getting to the top.

KEI Guide Score Value
0 - 10 KEI Bad
10 - 50 KEI Good
50 + KEI a devine gift

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google webmaster tool new API

What is the Webmaster Tools API?

Google Webmaster Tools is Google\'s free service for webmasters. See your site as Google sees it, find out any problems we had crawling your site, and share info with us that will help improve your site\'s visibility in Google\'s search results.

Your client application can use the Webmaster Tools Data API to view sites in your Webmaster Tools account, add and remove sites, verify site ownership, and submit and delete Sitemaps.

Link on how to integrate the webmaster with your CMS / application :

http://code.google.com/apis/webmastertools/docs/reference.html

 

 

 

 

 

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Frank's top 20 Free Press Release Distribution Sites

We’ve gathered 20+ sites that will help you with getting your press release out in the world for free.

24-7PressRelease.com - Free release distribution with ad-support

1888PressRelease.com - Free distribution, paid services gives you better placement and permanent archiving.

ClickPress.com - Distributs to sites like Google News and Topix.net, Gold level will also get you to sites like LexisNexis.

EcommWire.com - Focuses on ecommerece and requires you include an image, 3 keywords and links.

Express-Press-Release.com - Free distribution company with offices in 12 states.

Free-Press-Release.com - Easy press release distribution for free, more features for paid accounts.

Free-Press-Release-Center.info - Distributes your release, offers a web page with one keyword link to your site. Pro upgrade will give you three links, permanent archiving and more.

I-Newswire.com - Allows for free distribution to sites and search engines, premium membership differs only slightly in adding in graphics.

NewswireToday.com - All the usual free distribution tools, premium service includes logo, product picture and more.

PR.com - Not only will they distribute your press releases, but you can also set up a full company profile.

PR9.net - Ad supported press distribution site.

PR-Inside.com - European-based free press release distribution site.

PRBuzz.com - Completely free distribution to search engines, news sites, and blogs.

PRCompass.com - Distribute your press release with a free or paid version, others can vote it up ala Digg style.

PRUrgent.com - Not only distributes your release, but attempts to teach you how to write one, and even offers downloadbale samples for you to work with.

Press-Base.com - Submit your release for free and get on their front page and the category of your choice.

PressAbout.com - A free press release service formatted as a blog.

PressMethod.com - Free press release distribution no matter what, but extra services based on the size of your contribution.

PRLeap.com - Free distribution to search engines, newswires, and RSS feeds. Fee based bumps get you better placement.

PRLog.org - Free distribution to Google News and other other search engines.

TheOpenPress.com - Gives free distribution for plain formatted releases, fees for HTML-coded releases.

We are working on a tool to submitt your PR to all the sites ! It would be another free tool. Get in touch to find out more.

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Facebook can be used for SEO

Facebook can be used for SEOSince Facebook announced that the contents of your Facebook profile would become searchable in popular search engines like Google, Live and Yahoo, it’s given us all opportunities to market our profiles and make ourselves stand out in search results.

This site shows some simple ways of helping you optimise the information you have in Facebook for search engines. It brings together some common information about Search Engine Optimisation (SEO) and adds in a bit of flavour for making the information in your Facebook compete well in the major search engines.

Starting last week, you can serve XML sitemaps off apps.facebook.com domain, and notify search engines about changes on your pages. Naturally, this works better for pages that display content without requiring logins. (this goes back to an earlier post i did discussing how facebook wants apps to be visible without having to actually add the app).

The best way to SEO your Facebook applications for the major search engines is to register your site with appropriate services:

* Google Webmaster Central
* Yahoo! Search Site Explorer
* Live Search Webmaster Center
* Ask.com Help for Webmasters

News Feed Optimization, on the other hand, is a bit trickier:

  • Like Google’s PageRank algorithms, Facebook’s proprietary “FeedRank” (my term) algorithms determine which Feed items are shown to whom and which items are not.
  • Like Google’s undisclosed PageRank algorithm, the variables that contribute to your Feed item’s FeedRank are unknown to you (and everyone except Facebook).
  • Like companies dependent on their SEO’d Google PageRank, companies dependent on their NFO’d Facebook FeedRank will experience similar trauma when the algorithm unpredictably or inexplicably changes.

Welcome to the new world of NFO–the new SEO for Facebook marketers. Optimizing your product’s News Feed items is the single most important thing you can do as a marketer on Facebook. Not only should Feed items be designed for optimal conversion, but they should also be invoked by your application in ways that will maximize their distribution.

 

 

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How Google PR works from a Google employee

Search in the last decade has moved from give me what I said to give me what I want. User expectations from search have rightly increased. Google works hard to fulfill the expectations of each and every user, and to do that we need to better understand the pages, the queries, and our users. Over the last decade Google has pushed the technologies for understanding these three components (of the search process) to completely new dimensions.

Understanding pages

Over years we have invested heavily in our crawl and indexing system. As a result we have a very large and very fresh index. In addition to size and freshness, we have improved our index in other ways. One of the key technologies we have developed to understand pages is associating important concepts to a page even when they are not obvious on the page. We find the official homepage for Sprovieri Gallery in London for the Italian query [galleria sprovieri londra], even though the official page does not have either London or Londra on it. In the U.S., a user searching for [cool tech pc vancouver, wa] finds the homepage www.cooltechpc.com even though the page does not mention anywhere that they are in Vancouver, WA.

Understanding queries

It is critical that we understand what our users are looking for (beyond just the few words in their query). We have made several notable advances in this area including a best-in-class spelling suggestion system, an advanced synonyms system, and a very strong concept analysis system.

Synonyms are the foundation of our query understanding work.

This is one of the hardest problems we are solving at Google. Though sometimes obvious to humans, it is an unsolved problem in automatic language processing. As a user, I don't want to think too much about what words I should use in my queries. Often I don't even know what the right words are. This is where our synonyms system comes into action.

Concept identification.

Identifying critical concepts in the query allows us to return much more relevant results. For example, google algorithms understand that in the query [new york times square church] the user is looking for the well-known church in Times Square and not for articles from the New York Times. We don\'t just stop at identifying concepts; we further enhance the query with the right concepts when, for instance, someone looking for [PC and its impact on people] is in fact looking for impact of computers on society, or someone who searches for [rainforest instructional activities for vocabulary] is really looking for rain forest lesson plans.

Understanding users

Our work on interpreting user intent is aimed at returning results people really want, not just what they said in their query. This work starts with a world class localization system, and adds to it our advanced personalization technology, and several other great strides we have made in interpreting user intent, e.g. Universal Search.

Personalization is another strong feature in our search system which tailors search results to individual users. Users who are logged-in while searching and have signed up for Web History get results that are more relevant for them than the general Google results. For example, someone who does a lot football-related searches might get more football related results for [giants], while other users might get results related to the baseball team. Similarly, if you tend to prefer results from a particular shopping site, you will be more likely to get results from that site when you search for products. Our evaluation shows that users who get personalized results find them to be more relevant than non-personalized results.

Another case of user intent can be observed for the query [chevrolet magnum]. Magnum is actually made by Dodge and not Chevrolet. So we present the results for Dodge Magnum with the prompt See results for: dodge magnum in our result set.

Concluding, many queries still don't get satisfactory results from Google, and each such query is an opportunity to improve our ranking system.Google is proud to run a very good ranking system, and its working incredibly hard every day to make it even better.

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Webmaster Tools API PHP

After Webmaster Tools team has released an API for Webmaster Tools, we are working to implement some easy to use PHP 4 and 5 classes and functions to handle the API.

Currently Google provides support only in Java.

If you want to help please get in touch.  

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